Wednesday, 15 October 2014

VISUAL COMMUNICATION 

EXPLORATORY STAGE

Last week at college we explored visual communication which was SO MUCH FUN. 

The first thing we did was practise drawing typography by copying the text from different types of packaging and drawing them onto grounds. 



Exploring different typefaces
More packaging typography

We then practised drawing different typefaces and fonts in our sketchbooks from other sources like books and magazines.  





Using these studies we had to produce two A3 pieces illustrating quotes related to the senses by experimenting with relevant typefaces, scales, colours, mediums and grounds.

Drafts
Final Outcome

Words from Neuromancer by William Gibson


For this piece I chose a mainly Blue colour palette obviously.. using graph paper, post it notes, lined paper and cut up magazine. I copied the first and third line's typeface from Lush packaging and the other two fonts I sourced on-line. I really like the outcome and think the composition, size and shapes all worked well together as a whole. 

Words from Stolen by Lucy Christopher

For my second piece I chose a mainly pink and skin toned colour palette to represent the colour of fingers. For the grounds I used a picture of my fingerprint, then edited the colour using Photoshop so it would match the colour scheme and also drew a finger print in the top right hand corner using a Sharpie the same colour as the lettering at the bottom to tie the piece together.  I think this piece also worked well overall although I wish I'd drawn the type smaller so 'finger' would all fit on one line and 'MY' wouldn't go off the page at the top.  

REVIEW: After studying visual communication for a week I have discovered how elements of the subject can be found almost anywhere I look in my everyday life, from food packaging, to signs and notices on the bus to the stamps in my mail. Visual Communication has definitely influenced me and made me more aware of the creativity and ideas that have gone into my surroundings. I have really enjoyed working with hand rendered type and line drawings as I found the work almost therapeutic, despite it needing my full attention and drawing skills. I especially liked drawing the contents of my cupboard as it made me appreciate the beauty I could find in the least apparent places. I have found Typography the most interesting discipline from the course as the sheer volume of ways you can draw one letter with it still being recognisable as that letter is vast, and I have loved drawing words in different ways to how I normally would. Overall I have loved exploring visual communication and can't wait to specialise in it later on this year!


Line drawing of the contents of my bathroom cupboard

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